Marinela Profi is a global AI strategist, TEDx speaker, and thought leader exploring how artificial intelligence is reshaping the way we work, make decisions, and trust. Her work focuses on one of the defining questions of the AI era: as machines become more capable, how should the role of humans evolve? Her research examines the changing relationship between humans and AI, including how people increasingly turn to AI for advice, reassurance, and decision-making, and what that shift means for trust, leadership, culture, and human connection. As Global AI Strategy Lead at SAS, Marinela works at the intersection of AI, business strategy, and organizational transformation, helping leaders navigate the shift from generative AI to increasingly autonomous and agentic systems. With a background in statistics and data science, she brings a rare combination of technical depth and strategic perspective to conversations about the future of AI. Marinela is the creator of the AI Trust Drift™ framework and a frequent keynote speaker at international conferences, executive forums, and universities. Her talks challenge leaders to look beyond AI adoption and consider the deeper transformation ahead: how organizations will redesign work, govern AI agents, preserve human judgment, and build workplaces where humans and intelligent systems can operate effectively together. Born in Albania, raised in Italy, and having built much of her career in the United States, Marinela brings an international perspective to the technological and human questions shaping the future.
