With over 16 years of experience at ITN, Dan is a seasoned and passionate commercial director who leads a collective of diverse talent, expertise, and experience in producing award-winning video content for various sectors and audiences.

His current role involves integrating AI into production workflows to create educational resources faster and at lower cost, leveraging ITN’s award-winning production capability and in-house education expertise. He also has a deep understanding of the creative, corporate, and digital education businesses and how emerging technology can be used to generate and distribute valuable multi-platform content, adding value and improving return.