Lisa Whalen is Global Vice President, Automotive & Transportation at MarketsandMarkets. In her role, she collaborates with automotive industry stakeholders to formulate growth strategies. She has managed several hundred research, analytical, and consulting projects and reports, including customer and product research; sales performance and forecasting; competitor intelligence insights; product planning; product, powertrain and technology roll-out plans; business, brand and marketing strategy development and serves as a thought leader on megatrends and their impact on the future of mobility.
Prior to her tenure at MarketsandMarkets, Lisa worked for Frost & Sullivan, General Motors in three global regions (North America, Asia and Europe) and J.D. Power and Associates. She earned a Bachelor’s degree in Economics from Michigan State University and a Master’s from the University of Michigan.