Businesses have access to more 1st and 3rd-party data than ever before, but all that data brings newfound complexities. It’s critical for marketers to distill valuable insights from consumer signals and identify how to use those insights to drive ideal outcomes.
In this session, we will explore ways to proactively detect customer intent through AI, ML and NLP, and convert that intent into insights for optimal activation.
VP of Data Cloud Division
10:30AM - Day 1