Experimentation is difficult. Even when you successfully run an experiment, it can be a challenge to interpret the results. This talk will outline some of those challenges as told through anecdotes from my time at DoorDash.
- Should you run an A/B test, or is there another method that’s more effective?
- Do your results match your hypothesis?
- Do you understand the causal mechanism?
- How do you use what you’ve learned through experimentation to improve on the product?
Head of Analytics
03:00PM - Day 1
10:30AM - Day 1